New York City, 01.13.2026 - The Utah Jazz have partnered with ScorePlay, the leading AI-powered media infrastructure to streamline their media workflows and enhance storytelling across the organization. The collaboration brings the Jazz all photo and video content into one centralized digital hub to improve efficiency, collaboration, and content delivery.
Driving smarter storytelling through centralization
With a focus on scaling creative output and maximizing the value of every piece of content, the Utah Jazz have adopted ScorePlay to unify their content ecosystem from content capture to consumption. The platform allows teams across marketing, social, and partnerships to collaborate seamlessly, ensuring faster delivery of digital assets to internal departments, external partners, and fans.
“ScorePlay has elevated how our content team plans, produces, and delivers storytelling across the organization. Having one centralized hub means we can collaborate more efficiently and unlock more value from every piece of content we capture,” Elaina Pappas, Head of Marketing at the Utah Jazz.
By deploying ScorePlay, the Utah Jazz are transforming how their content is activated, enabling real-time access to creative assets across departments, and simplifying how teams plan and execute campaigns. It also empowers content teams to repurpose material quickly, driving deeper fan engagement and delivering more value to sponsors and partners.
“The Utah Jazz embody what it means to be a modern sports organization, combining creativity, data, and technology to deliver compelling stories,” said Victorien Tixier, Co-Founder and CEO of ScorePlay. “We’re proud to support their vision and empower teams to maximize every piece of content.”
About Utah Jazz
Founded as the 18th member of the National Basketball Association (NBA) in 1974, and located in Salt Lake City since 1979, the Utah Jazz are committed to excellence as a team and in the community. On the court, the Jazz are the second-winningest team in the NBA over the last 30 years, having won nine division titles and two Western Conference championships along with 17 seasons of 50-plus wins, and are supported by one of the most passionate fan bases in all of sports. The Utah Jazz also operate the Junior Jazz program, the largest and longest-running youth basketball league in the NBA, featuring more than 70,000 players and an additional 13,000 volunteers who take part annually across six states. For more information on the Utah Jazz, an entity of Smith Entertainment Group, visit www.utahjazz.com.
About ScorePlay
ScorePlay is a best-in-class media solution that provides automated architecture to centralise, distribute, and classify your digital assets, whether photos, videos, or live broadcasts. We are transforming sports organizations, automating their creative processes and growing their brands and unlocking new revenue. ScorePlay is a bridge to the future of sports storytelling, from content capture to fan consumption. Automate. Grow. Unlock. For more information, visit scoreplay.com.
Media Contact
For ScorePlay: mariana@scoreplay.io - Mariana Soares, Marketing Manager
