11M+
Video views on Instagram
80+
sponsors and athletes getting content real-time
4.5M+
Minutes of video uploaded
From Times Square to Icahn Stadium, ATHLOS 2025 produced thousands of moments in just two days.
“If we didn’t have ScorePlay, I think we would be just sinking right now honestly… there is just so much media.” Olivia Witherite, Head of Social Strategy & Digital Content at ATHLOS
With every camera feed instantly captured, tagged, and delivered in near real time, ScorePlay enabled editors, athletes, and partners to work in sync without lost footage or fragmented tools. The result? 25,000 pieces of broadcast-quality media, instantly usable for social, partners, and athlete storytelling. This is what modern event production looks like. Watch the full case study:
"ScorePlay was incredible and powered everything on the back end of ATHLOS. All of the media you will see on social, ESPN, X and YouTube is courtesy of ScorePlay. As someone who's invested in numerous sports ventures, I know that modern sports leagues live and die by their ability to capture and distribute content effectively. ScorePlay helped establish ATHLOS as a next-generation sports property from day one and it's the central nervous system of everything.” Alexis Ohanian Sr., Founder and General Partner @ Seven Seven Six
About ScorePlay
ScorePlay is a best-in-class media solution that provides automated architecture to centralise, distribute, and classify your digital assets, whether photos, videos, or live broadcasts. We are transforming sports organizations, automating their creative processes and growing their brands and unlocking new revenue. ScorePlay is a bridge to the future of sports storytelling, from content capture to fan consumption. Automate. Grow. Unlock. For more information, visit scoreplay.com.
