Greenfly

Greenfly provides an effective yet basic content hub. Media assets can be uploaded directly to the desktop platform or mobile app and it has made its name by providing a strong tool to distribute brand assets to influencers (such as athletes or brand ambassadors). There are some good integrations opportunities with third-party systems, but the major drawback is that content tagging is done manually for every single asset. A solution without ArtificialIntelligence is not a solution that can reproduced at scale with the growing needs of creative content in the sports industry. Greenfly is first and foremost a mobile app made to send and receive content from your team, they specialise in distribution and are masters at it.

• Very high pricing which makes it prohibitive for many clubs, brands and sports – especially those looking to grow
• One-size-fits-all approach
• Distribution channel for athletes, not a media asset management tool

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ScorePlay

ScorePlay is a fresh solution. It provides features sport organisations truly need to maximise their digital workflows. We know from experience that sports clubs have traditionally struggled to store, manage, distribute, and otherwise use their content in a scalable way that amplifies their brand. Our platform has an easy-to-use interface that makes managing assets incredibly simple. With ScorePlay, all of the weight that was traditionally on digital team members’ shoulders to organise the storage of assets has now been lifted: time, resources etc.

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ScorePlay's AI auto-tags all your assets and archives, and has a powerful search engine for all tags (player, event, partner, date, photographer etc). FTP connectors allow for live photos to be fed directly into the platform, which can then be validated by an admin. Meanwhile, calendar integration means all your events (games, matches, tournaments etc.) are linked directly to the platform and ready to be populated with assets. Automated distribution channels through our apps allow you to share content directly with your athletes and partners, to leverage your ambassadors' influence and improve your sponsorship package. Organisations can now sign up to have fan engagement tools through a unique link-in-bio, analytics on their media’s performance, permissions management and player generated content, all within the same tool. Even better yet, the ScorePlay team is constantly updating the solution to make sure we remain best-in-class for sports organisations.

• Built with sports clubs for sports clubs
• Mobile app to automatically deliver content to athletes
• All-in-one solution from management to content delivery to analytics
• AI tagging creates a compounding effect of an organised library over time with minimal effort

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The bottom line

Yes, Greenfly knows their stuff, especially when it comes to sharing and receiving content through their app. However, ScorePlay boasts more features and is truly the media asset manager made for sports, by sports organisations, which means we constantly listen and implement features that our clients request. Our athlete app now has almost all the same features as Greenfly’s, with over 2K athletes around the world making use of it to share their content to social media. We are experts in the specific workflows that sports organisations have and provide the tool to improve them. ScorePlay shines in its ease of use and automated workflows that make storing, organising and distributing your content so simple. Just ask Laura Brannan from Motherwell FC.